Marketing Campaigns
Marketing your business on the Social Media Networks can give great results as long as you have tailored your campaign according to your chosen network's strenghts and are
prepared to test your ads and finetune them in order to yeild the best reults. This involves time and money but the results can improve your business sales, your
brand awareness and instill customer loyalty. The Return on Investment(ROI) can yield better outcomes than traditional methods of advertising. Magazines, newspapers do
have their place within your marketing mix but how your audiences view your advertrising content is changing. All you need to do is watch people and they are on their
mobile devices. Social Network Platforms have been quick to realise the potential for putting your brand infront of their audience. The main platforms: Facebook, Google Ads,
LinkedIn, Twitter, Instagram and Pinterest are the current main contenders but that could change fairly quickly. Each have their strengths and weaknesses.
Below I have set out methods for Google and Facebook Ads. A beginners guide. I have also included the marketing content within the 'Extras' section.
Marketing Campaigns
Google Adwords
How Keywords Work
Researching Your Keywords
Google Adwords
Brainstorming Keyword Ideas
Researching Your Keywords
Google Adwords
Evaluating Keyword Search Volume
Researching Your Keywords
Google Adwords
Tools To Help With Keyword Ideas
Researching Your Keywords
Google Adwords
Using Google Keyword Planner for ideas
Researching Your Keywords
Google Adwords
Keyword Targeting
Researching Your Keywords
Google Adwords
Choosing a Campaign
Creating Your First Campaign
Google Adwords
Create A Campaign
Creating Your First Campaign
Google adwords
Selecting Your audience
Creating Your First Campaign
Google Adwords
Marketing Campaigns
Facebook
Introduction to Facebook ads
Facebook Advertising Overview
Advertising on Facebook
How to target ads on Facebook
Facebook Advertising Overview
Advertising on Facebook
Different Facebook Campaign Objectives
Facebook Advertising Overview
Advertising on Facebook
Add a call to action to a facebook page
Facebook Advertising Overview
Advertising on Facebook
Add photos and video to a Facebook page
Facebook Advertising Overview
Advertising on Facebook
Basic advertising terminology
Facebook Advertising Overview
Advertising on Facebook
Refine your audience with interest targeting
How to create Facebook Ads
Advertising On Facebook
Choose a budget for your ads
How to create Facebook Ads
Advertising On Facebook
Manage Ad Placements
How to create Facebook Ads
Advertising On Facebook
Choose Your Ad Creative
How to create Facebook Ads
Advertising On Facebook
Marketing Campaigns
Google Adwords-YouTube Video
Learn advertising terms and concepts
The Basics of YouTube Advertising
How advertising works on YouTube
The Basics of YouTube Advertising
Learn the basics of Google Ads
The Basics of YouTube Advertising
Tips for creating engaging video ads
The Basics of YouTube Advertising
Create A New Campaign
Create a YouTube Video Ad
Create A New Ad Group
Create a YouTube Video Ad
Create A New Ad
Create a YouTube Video Ad
Marketing Content
Extra
Google Adwords-Video
Google Video Ad
Marketing
Facebook Ad Two
Process
Marketing
Drip Marketing
Drip Marketing
Marketing
The Google ad
Process
Marketing
Social Media Marketing
Tips
Marketing
Facebook Advertising
Overview
Marketing
